Who we are
We are White Label Consultancy AS. Our company mission is to provide world-class advice to data driven business.
What personal data we collect and why we collect it
Cookies are pieces of data, normally stored in text files, that websites place on visitors’ computers to store a range of information, usually specific to that visitor – or rather the device they are using to view the site – like the browser or mobile phone.
They were created to overcome a limitation in web technology. Web pages are ‘stateless’ – which means that they have no memory, and cannot easily pass information between each other. So, cookies provide a kind of memory for web pages.
Cookies allow you to login on one page, then move around to other pages and stay logged in. They allow you to set preferences for the display of a page, and for these to be remembered the next time you return to it.
There are many different types and uses of cookies, but most can be classified in a number of different ways.
First Party Cookies
One of the key attributes of a cookie is its ‘Host’ – this is the domain name of the site that ultimately sets the cookie. Only the host domain can retrieve and read the contents of the cookie once it has been set.
If the host name is the same as the domain in the browser address bar when it is set or retrieved, then it is a First Party Cookie.
First party cookies are only set or retrieved by the website while you are visiting it, so they cannot normally be used to track activity or pass data from one site to another.
However the owner of that website can still collect data through their cookies and use that to change how the website appears to the user, or the information it displays.
Third Party Cookies
If the host domain for a cookie is different to the one in the browser bar when it was downloaded, then it is a third party cookie.
They are usually placed in a website via scripts or tags added into the web page. Sometimes these scripts will also bring additional functionality to the site.
Session Cookies are only stored temporarily in the browser’s memory, and are destroyed when it is closed down, although they will survive navigating away from the website they came from.
If you have to login to a website every time you open your browser and visit it – then it is using a session cookie to store your login credentials.
Many websites use session cookies for essential site functions, and to make sure pages are sent to the browser as quickly and efficiently as possible.
As the name suggests, this type of cookie is saved on your computer so that when you close it down and start it up again, it can still be there.
Persistent cookies are created by giving them an expiry date. If that expiry date is reached, it will be destroyed by the computer. If the expiry date is not set then it is automatically a session cookie.
The expiry date will normally be saved as the time the cookie was first created plus a number of seconds, determined by the programmer who wrote the code for the cookie.
If you login into a website, then shut down your computer, start it up again, and go back to the website to find you are still logged in – then it is using a persistent cookie to remember you.
Persistent cookies are also used to track visitor behaviour as you move around a site, and this data is used to try and understand what people do and don’t like about a site so it can be improved.
Analytics cookies are probably the most common form of persistent cookies in use today.
For more information about cookies, please check Cookiepedia.
You can prevent the setting of cookies by adjusting the settings on your browser. Be aware that disabling cookies will affect the functionality of this and many other websites that you visit.
The Cookies We Set
- Email newsletters related cookies
This site offers newsletter or email subscription services and cookies may be used to remember if you are already registered and whether to show certain notifications which might only be valid to subscribed/unsubscribed users.
- Site preferences cookies
In order to provide you with the best possible experience on our site we provide the functionality to set your preferences for how this site runs when you use it. In order to remember your preferences, we need to set cookies so that this information can be called whenever you interact with a page is affected by your preferences.
Third Party Cookies
- This site uses Google Analytics which is a analytics solution helping us to understand how you use the site and ways that we can improve your experience. These cookies may track things such as how long you spend on the site and the pages that you visit so we can continue to produce engaging content. For more information on Google Analytics cookies, see the official Google Analytics page.
- Our site also places a Hubspot Cookie on your device, that allows us to integrate our CRM system with our webpage. This connection will be used to register information collected through our webpage directly into our CRM system, so that we can better understand what services, blogs, and information about White Label Consultancy that you may be interested in. For more information about HubSpot Cookies please check their webpage.
- From time to time we test new features and make subtle changes to the way that the site is delivered. When we are still testing new features, these cookies may be used to ensure that you receive a consistent experience whilst on the site whilst ensuring we understand which optimisations our users appreciate the most.